Rambling with Purpose

Mental health, self-awareness, and thought patterns are some of the many topics talked about on the podcast Rambling with Purpose. Each week the two hosts break down a subject in hopes that their conversation will help normalize feelings and give listeners tools to reinvent their thinking patterns in a healthy and positive way. 

The two hosts reached out to me seeking playful and approachable branding that would represent the easy-going vibe of a podcast that often explores challenging subject matter. As the two hosts are both free spirits, we sourced a lot of inspiration from 1970s hippie culture for both the color palette and illustrations. 

 

Deliverables

✿ Logo Design

✿ Submark Design

✿ Color Palette Selection

✿ Icon illustration ( highlight icons)

✿ Pattern

✿ IG highlight content

✿ IG story templates

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